โ— The simpler Ahrefs & Semrush alternative

Know exactly what to fix to rank higher on Google.

SEOToole finds what's broken on your site, shows you which keywords to target, and turns it all into a plain-language to-do list. Full plans from $29/month.

Free instant check, no sign-up needed. The animation uses example data, not a customer result.

14-day money-back guarantee Cancel anytime Add-on tokens never expire
๐Ÿงญ
Clear to-do list
in plain language
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Free site check
no sign-up needed
seotoole.com/analyze/
โ‘  Site Audit โ‘ก Keywords โ‘ข Backlinks โ‘ฃ Rank Tracker
โš ๏ธ
Problem: Google can't crawl your site properly, so it won't rank you.
0Health score
Broken links (404)23
Missing meta descriptions41
Slow pages (>3s)12
Duplicate titles8
โœ…
SEOToole: finds technical issues and tells you how to fix each one.
๐Ÿค”
Problem: You don't know what your customers are typing into Google.
KeywordVolumeDifficulty
best bakery near me18.1K Easy
sourdough bread recipe74.0K Med
custom birthday cakes9.9K Easy
gluten free bakery12.4K Easy
โœ…
SEOToole: shows search volume and how hard each keyword is, so you target the winnable ones.
๐Ÿ•ต๏ธ
Problem: Competitors outrank you because more sites link to them.
foodblog.com localnews.pl recipes.io oldblog.net yelp.com cityguide.com YOU
0Backlinks
0Ref. domains
1Lost link
โœ…
SEOToole: reveals who links to your competitors so you can win those links too.
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Problem: You have no idea if your SEO work is actually paying off.
"best bakery near me" โ€” Google position
#47
Monthly visits
320
โœ…
SEOToole: tracks your rankings and shows you what moved.
$0Site check, no sign-up
0AI search engines tracked
$29Plans from, per month
0Money-back guarantee
The problem

SEO tools shouldn't cost more than your hosting, your domain and your coffee combined.

Small businesses, freelancers and growing agencies keep running into the same walls.

"Why is this so expensive?"

Enterprise pricing for small teams

Full SEO plans at the big tools cost $129โ€“$140 per month for one user. That's over $1,500 a year before you add a single colleague.

โ†’ SEOToole plans start at $29/month.
"I ran out of credits again."

Credit limits and locked features

Entry plans ration searches and hide content tools, history and API behind higher tiers.

โ†’ Monthly tokens on every plan, plus add-on tokens that never expire.
"What does this chart even mean?"

Built for SEO experts only

Hundreds of reports, jargon everywhere, and no clear answer to "what should I do next?"

โ†’ Plain-language action lists, ranked by impact.
Everything you need

Six tools. One dashboard.

The 20% of features that deliver 80% of SEO results โ€” fast, clear and affordable.

๐Ÿฉบ

Site Audit

Crawl your whole site and catch technical issues before Google does.

  • Technical SEO checks
  • Core Web Vitals
  • How to fix each issue
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Keyword Research

Find the keywords your customers actually search for.

  • Search volume & difficulty
  • Questions & long-tail ideas
  • Search intent
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Backlink Explorer

See who links to you and to your competitors.

  • New & lost links
  • Strongest links
  • Check any competitor
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Rank Tracker

Watch your Google positions daily, by country or city.

  • Desktop & mobile
  • Local rankings
  • Daily or weekly checks
  • Alerts when positions move, in the app or by email
โš”๏ธ

Competitor Spy

Discover the pages and keywords driving your rivals' traffic.

  • Top pages
  • Keyword gap
  • Traffic estimates
โœจ

AI Content Assistant

Turn a keyword into an optimized brief or outline in minutes.

  • Content briefs
  • Word-count target
  • Questions to answer
How it works

From first check to a clear plan in four steps

Add your website

Paste your domain. No code, no plugins, no Google account required.

Get your health report

We crawl your site and list every issue, sorted by impact.

Pick winnable keywords

We highlight the easier keywords you have a realistic chance of ranking for.

Track the growth

Check your rankings on a daily or weekly schedule and see what moved.

SEOToole vs Ahrefs vs Semrush

SEO and AI search visibility. A fraction of the price.

An honest side-by-side of entry professional plans, billed monthly.

Feature SEOToolePro plan AhrefsLite plan SemrushSEO plan
Monthly price$79$129$139
Yearly billing$790 (2 months free)$1,290$1,408
AI visibility: prompts trackedโœ“ 100 promptsSmall Brand Radar allowance; AI add-on from $199/moPrompt tracking from Starter ($199/mo)
AI engines trackedโœ“ ChatGPT, Gemini, Google AI Overviews, Claude, PerplexityVaries by planVaries by plan
AI agent + MCP (use it from Claude Code, Codex, Cursor)โœ“ Every planVaries by planVaries by plan
Team members includedโœ“ 31 (+~$40/mo per user)1 (+~$45/mo per user)
Daily rank trackingโœ“ Top 50Weekly on Liteโœ“
Site audit ยท keywords ยท backlinksโœ“โœ“โœ“
Pay only for what you useโœ“ Token-metered, add-on tokens never expireFixed creditsFixed limits
Risk-free start โœ“ 14-day money-back Free plan for verified sitesFree plan and 7-day trial
See plans โ†’
Competitor figures are US list prices and plan details published as of November 2026 and may change; check ahrefs.com/pricing and semrush.com/pricing for current details. Ahrefs also sells a limited Starter plan (about $29/mo, one user, no API or MCP), not compared here. Ahrefs and Semrush have larger data indexes built over many years, so choose them if very deep data matters most to you. Ahrefs and Semrush are trademarks of their respective owners.
$600saved per year vs Ahrefs Lite
$720saved per year vs Semrush SEO
$1,440saved vs Semrush's cheapest plan with AI prompt tracking
Why SEOToole

Built to tell you what to do next

๐Ÿ’ธ

Fair, transparent pricing

Clear monthly plans in USD. Need more? Add-on tokens never expire. No "contact sales" for basics.

๐Ÿงญ

Tells you what to do next

Every report ends with a prioritized to-do list in plain language, not just more charts.

๐Ÿ‘ฅ

Bring your whole team

Invite clients, writers and developers into one shared workspace. Pro and Agency plans include several users at no extra cost.

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Fast and focused

The tools that actually move rankings, without 50 menus you'll never open.

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Local & global SEO

Track rankings by country or city โ€” perfect for local businesses and international brands alike.

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No lock-in

Save your site reports as PDF. No long contract, and you can cancel anytime from your billing page.

Pricing

Simple plans that grow with you

Every plan includes AI search visibility, the SAM AI agent and MCP. USD, cancel anytime. 14-day money-back guarantee.

Starter

For freelancers and small sites.
$24.17/mo
$290 billed yearly ยท 2 months free
2,200 tokens / month
  • AI visibility: 25 prompts on ChatGPT, Gemini, AI Overviews, Claude & Perplexity, weekly checks
  • Projects: 3
  • Tracked keywords: 100
  • Pages per site audit: Unlimited
  • Team members: 1
  • Rank tracking depth: top 30
  • MCP access
  • SAM AI agent
  • Weekly AI visibility checks
  • Daily rank tracking
Get Starter

Pro

For growing businesses and consultants.
$65.83/mo
$790 billed yearly ยท 2 months free
6,000 tokens / month
  • AI visibility: 100 prompts on ChatGPT, Gemini, AI Overviews, Claude & Perplexity, weekly checks
  • Projects: 10
  • Tracked keywords: 500
  • Pages per site audit: Unlimited
  • Team members: 3
  • Rank tracking depth: top 50
  • MCP access
  • SAM AI agent
  • Weekly AI visibility checks
  • Daily rank tracking
Get Pro

Agency

For agencies managing many clients.
$165.83/mo
$1,990 billed yearly ยท 2 months free
15,000 tokens / month
  • AI visibility: 300 prompts on ChatGPT, Gemini, AI Overviews, Claude & Perplexity, daily checks
  • Projects: 50
  • Tracked keywords: 1,000
  • Pages per site audit: Unlimited
  • Team members: 10
  • Rank tracking depth: top 100
  • MCP access
  • SAM AI agent
  • Daily AI visibility checks
  • Daily rank tracking
Get Agency

Need more tokens? Add-on packs never expire. Prices in USD. Money-back guarantee terms.

FAQ

Questions? Answers.

For most small businesses, freelancers and agencies, yes. We cover the core tools that drive rankings โ€” site audit, keyword research, backlinks, rank tracking and competitor analysis โ€” at a much lower price.

No. Every report comes with a plain-language action list telling you what to fix first and why.

Every plan includes a monthly token allowance that resets each billing cycle. Each tool run uses tokens, and you always see the cost before you run it. Need more? Buy add-on tokens โ€” they never expire and are used after your monthly tokens.

No free trial โ€” instead, your first subscription payment is covered by a 14-day money-back guarantee if you used no more than 20% of that month's tokens.

Yes. Cancel anytime from your billing page. You keep access until the end of your billing period.

Ready to grow your traffic?

Start with a free site check, no sign-up needed. Backed by our 14-day money-back guarantee.

Check my site free โ†’